Client Spotlight

Client Request:
Kroger Food Co. approached us to spread some digital holiday cheer, handing over a large catalog of products and giving us the green light to dream up concepts for distinct tastes and traditions. We felt a bit like elves in a workshop, so we chose our favorites, checked our list twice, and hand-picked specific items to represent the holiday traditions of their shoppers! It was only after diving into the lists that we identified the perfect ingredients to build our cozy baking and Abuelita Hot Chocolate themes. Stop motion wasn't on the original menu, but after reviewing the client's needs, we determined it was the best course of action to serve up something special. We leaned into that classic nostalgic charm (think Rudolph claymation) to truly connect with viewers, transforming a simple grocery list into festive magic.